top of page
  • ESG Everyday

Greenwashing cases


There are many examples of greenwashing by corporations. Here are a few notable ones:


Volkswagen (VW): In 2015, VW was caught using software to cheat on emissions tests for their diesel engines, which were marketed as "clean diesel" and claimed to have lower emissions. The scandal was a clear example of greenwashing, as VW knowingly deceived customers and regulators about the true environmental impact of their vehicles.


BP: In 2000, BP launched a major rebranding campaign that included a new logo featuring a green and yellow sunflower, and the slogan "Beyond Petroleum." The campaign was intended to position BP as a leader in clean energy, but the company continued to invest primarily in oil and gas, and was responsible for the Deepwater Horizon oil spill in 2010.


Nestle: In 2019, Nestle announced that it would switch to 100% recyclable packaging by 2025, but the company has faced criticism for its lack of concrete action on the issue. In reality, only 2% of Nestle's plastic packaging is currently recyclable, and the company has been accused of greenwashing by using vague language and making unrealistic promises.


H&M: In 2020, H&M announced a new "sustainability strategy" that included a commitment to use 100% "sustainable" materials by 2030. However, the company has been criticized for its lack of transparency and accountability, and for continuing to rely heavily on fast fashion and unsustainable business practices.


These are just a few examples of greenwashing by corporations, but there are many more. It's important for consumers to be aware of these practices and to do their own research before making purchasing decisions.

8 views0 comments

Recent Posts

See All

Kommentare


bottom of page